Masterbrand Logo + Branding + Identity
Healthcare / Not-for-profit
Led design under the CCO to update the client’s entire brand look, and update positioning and graphic language. A new logo was designed, whose stacked letterforms evoke a city skyline and a mission-based tagline. This translated into a fresh textual and visual vocabulary that informed all communications and initiatives, including a new website.
proposed non-academy level logos
business system
report example
comprehensive report, report summary, + co-branded report
comprehensive institute report
branded powerpoint
e-newsletter
email blast
brand guidelines + front cover
brand guidelines + back cover